At NEON , I contributed to the promotion of award-winning films by curating and optimizing home entertainment assets across multiple digital platforms. I conducted in-depth audience market research to identify key trends and insights, helping inform targeted marketing strategies. I also monitored social media to gauge audience reactions to new releases and festival acquisitions, ensuring real-time brand engagement. Additionally, I tracked the performance of NEON films across VOD and ancillary platforms, and compiled detailed metadata for SVOD, AVOD, physical media, and other distribution channels, contributing to the overall success of each film's release.
Skills used include digital content and metadata management, performance analytics, and audience engagement within the film/entertainment industry.